- Advertisement -

Corsair has appointed Jason Glen Cahilly, the NBA’s former chief strategic and financial officer, to its board of directors. Effective immediately, the American computer hardware and peripheral company will have the guidance of a seasoned sports industry professional, one who also helped develop the upcoming NBA 2K League.

According to a press release, Cahilly was appointed to the board specifically to advise Corsair’s senior executives on esports and other strategic initiatives. Andy Paul, Corsair’s Chief Executive Officer, said:

“We look forward to gaining insights from Jason’s unique perspective and leveraging his invaluable experience in  a wide variety of areas, especially as eSports expands and converges with traditional sports worldwide.”

Veteran sports industry figures can now be found serving advisory and executive roles in multiple esports teams and organizations, but a figure like Cahilly on the board for a hardware company is still quite novel. Brands like Corsair, Alienware and MSI could be considered the Nike and Adidas equivalent of esports, supplying mouses, keyboard, and other hardware to players, while reaching out to their hardcore gamer fans.

Corsair itself has sponsorship deals with eight professional esports teams, including Splyce, Penta Sports, and Counter Logic Gaming. The latter of these is the potential pathway between Corsair and the NBA; the majority of CLG is owned by Madison Square Garden Company, owner of the New York Knicks. Last month, MSG announced the hiring of former Twitch head of esports Nick Allen – expressly noting that he would be fostering relationships between CLG and the NBA 2K League.

“This is an exciting time for the development of eSports and its players, who are only just beginning to gain the recognition they deserve as true athletes of exceptional skill,” said Cahilly. “I’m honored to join the board of Corsair, the premier brand and leading innovator of the highest-performance gear in the space.”

Prior to his tenure at the NBA, Cahilly spent twelve years at Goldman, Sachs & Co. as a partner and global co-head of media and telecommunications. He is also currently involved with numerous other companies outside the esports and video gaming space. This includes serving on the board of directors for Carnival Corporation & plc, the parent company of Carnival Cruise Line and P&O Cruises.

- Advertisement -